Once you have created your website and are ready to promote your products or services, it is important that you understand what article marketing can do to create traffic to your site.
Yes, there are other very effective methods you can use online to generate traffic such as sponsored advertising, PPC, or running your own ad campaign on your site. However, article marketing is much more effective and great for producing highly targeted traffic to your site.
The two methods in which articles drive traffic to your site include:
– When you submit articles to various directories, these directories will post your articles on the first few pages of search results, which in turn will drive traffic to your site. When writing your articles, it is important that they contain highly effective keywords, anchor text links directly to your site, and a call to action. With everything in place, you’ll find that in a short period of time your articles will appear in the top ten results of major search engines like Google, Yahoo or MSN.
– The second method of driving traffic to your site with article marketing is when you create an article and submit it to as many directories as you can. This method focuses on building backlinks and if you include a link to a web page on your own site, you can quickly increase the number of backlinks you have. In turn, Google or other search engines will rank you high for your particular keyword.
The combination of both methods will produce high levels of traffic which, in turn, will help you promote your product or service effectively.